Iliad, a well-known player in the telecommunications industry, renowned for its clear and straightforward services, is stepping up its game by partnering with the Lega Serie A. The company has been named the new Innovation & Technology Partner of Italy’s top football league. Benedetto Levi, CEO of Iliad Italy, expressed excitement over the partnership, stating, “We are thrilled to announce our partnership with Lega Serie A. Football is a universal language that connects people, and just like Iliad, we want to be close to all fans of Serie A.”
Iliad aims to reach even more people with its services, which already cater to over 11 million users. The company is committed to maintaining its values of clarity and transparency, and what better way to connect than through the sport that unites Italians? As part of this partnership, Iliad will also sponsor the Goal Of The Month award presented by the Lega Serie A, a monthly accolade celebrating the most outstanding goal in the league.
Entering the Italian market in 2018, Iliad has steadily built a reputation by winning the trust of over 11 million users through its transparent and clear offerings. The telecom operator has heavily invested in improving its services, with more than €4.5 billion dedicated to developing a state-of-the-art mobile network. These investments have resulted in a remarkable impact on the national economy, generating over €10 billion in revenue and creating more than 83,000 jobs directly or indirectly.
Iliad prides itself on providing cutting-edge connectivity services, particularly by investing exclusively in FTTH technology, which delivers the highest-performing fiber-optic connections. This commitment ensures that users enjoy the best possible technology. As Iliad teams up with Serie A, it seeks to enhance the experience for fans and demonstrate the power of football as a unifying force.